{"id":4053,"date":"2015-04-28T12:55:27","date_gmt":"2015-04-28T10:55:27","guid":{"rendered":"https:\/\/pyramid-computer.com\/?p=4053"},"modified":"2022-03-09T14:59:54","modified_gmt":"2022-03-09T13:59:54","slug":"retail-roadshow-2015-ehi-oxid-polytouch-und-salt-solutions","status":"publish","type":"post","link":"https:\/\/polytouch.pyramid-computer.com\/de-de\/retail-roadshow-2015-ehi-oxid-polytouch-und-salt-solutions\/","title":{"rendered":"Retail Roadshow 2015: EHI, OXID, polytouch\u00ae und SALT Solutions pr\u00e4sentieren innovative Konzepte f\u00fcr den Handel"},"content":{"rendered":"\n<p><strong><em>n vier deutschen St\u00e4dten erfahren Teilnehmer, wie durch innovative Handelskonzepte das ver\u00e4nderte Kaufverhalten des 21. Jahrhunderts optimal bedient werden kann.<\/em><\/strong><\/p>\n\n\n\n<p><strong>Freiburg, 28. April 2015 \u2013<\/strong>&nbsp;Der Freiburger IT-Hersteller Pyramid Computer GmbH veranstaltet gemeinsam mit den Softwarespezialisten f\u00fcr den Handel, OXID eSales und SALT Solutions, eine Veranstaltungsreihe in vier deutschen St\u00e4dten. Die Retail Roadshow 2015 in K\u00f6ln, M\u00fcnchen, Berlin und Hamburg informiert Teilnehmer \u00fcber kanal\u00fcbergreifende Ans\u00e4tze im Retail-Bereich und deren erfolgreiche Implementierung sowie eine optimale Verbindung von Online- und In-store-Commerce. Des Weiteren berichten in diesem Jahr auch Experten des EHI Retail Institute \u00fcber aktuelle Trends und Entwicklungen im Online- und In-store-Commerce. Die Roadshow richtet sich an Verantwortliche von Einzelhandelsketten und Einkaufzentren, Agenturen sowie Shop-Betreiber.<\/p>\n\n\n\n<p>Das Einkaufsverhalten von Konsumenten hat sich aufgrund der Nutzung des Internets in den letzten Jahren sehr stark ver\u00e4ndert und der Handel befindet sich im Umbruch. Viele Kaufentscheidungen werden heutzutage anders und weniger spontan getroffen. So, werden Preise verglichen, Produkte bewertet und auf Kundenrezensionen zur\u00fcckgegriffen. Au\u00dferdem nutzen Kunden mehrere Einkaufskan\u00e4le und m\u00f6chten selbst entscheiden, wie, wo und wann sie einkaufen. Dabei werden ein verbesserter Komfort, mehr Beratung und eine gr\u00f6\u00dfere Produktauswahl erwartet. Mit innovativen, kanal\u00fcbergreifenden Konzepten kann der Handel seine Kunden \u00fcber alle Einkaufskan\u00e4le \u2013 ganz gleich ob online oder im station\u00e4ren Handel \u2013 erreichen und so entscheidende Wettbewerbsvorteile erlangen.<\/p>\n\n\n\n<p>Genau hier setzt die&nbsp;<strong>Retail Roadshow 2015<\/strong>&nbsp;an und gibt Teilnehmern einen Einblick in neueste Entwicklungen und Trends im Bereich Multi- und Omni-Channel Strategien.<br>Die Experten&nbsp;pr\u00e4sentieren und erl\u00e4utern in Fachvortr\u00e4gen unter anderem:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Innovative und modulare Hardware-L\u00f6sungen f\u00fcr den Handel<\/li><li>Multi-Channel Commerce \u2013 Ein kurzer Abriss zur Umsetzungsstrategie<\/li><li>Die Omni-Channel Customer Journey<\/li><li>Wie kann ein Prospekt den Onlinekunden in die Filiale ziehen? Konzepte im Omni-Channel sind mehr als nur Technik<\/li><li>Multi-Channel Commerce &#8211; Wettbewerbsvorteile durch fr\u00fchzeitige Ausrichtung<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Termine und Veranstaltungsorte der Retail Roadshow 2015:<\/h4>\n\n\n\n<p>16. Juni 2015 in K\u00f6ln<\/p>\n\n\n\n<p>18. Juni 2015 in M\u00fcnchen<\/p>\n\n\n\n<p>23. Juni 2015 in Berlin<\/p>\n\n\n\n<p>25. Juni 2015 in Hamburg<\/p>\n\n\n\n<p>Die kostenlosen Veranstaltungen beginnen jeweils um 9:30 Uhr und enden um circa 14:30 Uhr.<br>Die Teilnehmerzahl ist begrenzt.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Kontakt<\/h3>\n\n\n\n<p>Pyramid Computer GmbH<br>Abteilung Marketing<br>B\u00f6tzinger Stra\u00dfe 60<br>79111 Freiburg<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>n vier deutschen St\u00e4dten erfahren Teilnehmer, wie durch innovative Handelskonzepte das ver\u00e4nderte Kaufverhalten des 21. Jahrhunderts optimal bedient werden kann. Freiburg, 28. April 2015 \u2013&nbsp;Der Freiburger IT-Hersteller Pyramid Computer GmbH [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":""},"categories":[63],"tags":[],"class_list":["post-4053","post","type-post","status-publish","format-standard","hentry","category-pressemitteilung"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Retail Roadshow 2015: EHI, OXID, polytouch\u00ae und SALT Solutions pr\u00e4sentieren innovative Konzepte f\u00fcr den Handel &#187; Pyramid Computer<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retail Roadshow 2015: EHI, OXID, polytouch\u00ae und SALT Solutions pr\u00e4sentieren innovative Konzepte f\u00fcr den Handel\" \/>\n<meta property=\"og:description\" content=\"n vier deutschen St\u00e4dten erfahren Teilnehmer, wie durch innovative Handelskonzepte das ver\u00e4nderte Kaufverhalten des 21. 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